Only The Name Remains
TOYOTA
Toyota completely redesigned their flagship car. There was absolutly no resemblance to what it once looked like. In fact, the only thing that remained the same was the name.
Awards:
FWA Site of the Day
18th Annual Webby Awards Honoree - Best Automotive Site
American Advertising Federation - Gold Addy - Best Digital Campaign
Awards:
FWA Site of the Day
18th Annual Webby Awards Honoree - Best Automotive Site
American Advertising Federation - Gold Addy - Best Digital Campaign
Interactive Film
This interactive video experience is the final chapter of a high-speed car chase that begins in the three TV spots above and ends online with the user taking the wheel and capturing the villain by using the Avalon's new features.
